Tips for Selling a Home to Out-of-Town Home Buyers
- Feb
- 23
- Posted by sbaor
- Posted in Homeowners experience, Real estate tech and apps
If you’re ready to enter the real estate market as a home seller, it’s important to consider that potential buyers don’t already live in your community. In fact, they might live in the next state, or even another country.
Many markets are seeing waves of foreign home buyers looking to invest in real estate. To market your home to the greatest number potential buyers as possible, you and your agent need to cater to those buyers from other markets.
So how does that happen? There are a few basic tips for selling to out-of-town home buyers.
Pick the right partner. Many of the larger, international brokerages have offices (and agents) in other cities, states and countries. Those networks help reach buyers who might not live just down the street. When your agent markets your home through those internal networks, it can have a long reach. One of the best ways to reach out-of-town buyers is to make sure agent has reach beyond the city limits.
Internet matters. Research shows that about 90 percent of home buyers start their search on the internet. That means your potential buyer could be located anywhere, and how your property is marketed online will leave a lasting first impression. So do it right. Many international firms also translate their websites into several languages to attract foreign buyers.
The power of images. Make sure your agent hires a professional photographer to market your home. It will show the property in the best light and leave the best first impression for buyers searching online.
Virtual home tours. Utilize technology – virtual home tours and online video – to help sell your home to buyers who can’t physically walk through it the first time they see it.
Promote your community. Actively advertise the best parts of your location, including climate, community data and proximity to airports, mass transit and entertainment, all of which will matter to non-local buyers. Reports like school ratings and walkability scores will help potential buyers see the value in your location.
Play up rent potential. An out-of-town or foreign buyer might be looking for a second home or vacation property. Rentable properties would be in high demand for those buyers, so promote the potential rental income in your property.
Categories
- Homeowners experience
- Hyper Local and Community
- Marketing
- News
- Real estate tech and apps
- Realtor Business / Education
- Success Stories
- Uncategorized
Archives
- August 2020
- July 2020
- June 2020
- May 2020
- April 2020
- March 2020
- February 2020
- January 2020
- December 2019
- November 2019
- October 2019
- September 2019
- August 2019
- July 2019
- May 2019
- April 2019
- March 2019
- February 2019
- January 2019
- December 2018
- November 2018
- October 2018
- September 2018
- August 2018
- June 2018
- May 2018
- April 2018
- March 2018
- February 2018
- January 2018
- December 2017
- November 2017
- October 2017
- September 2017
- August 2017
- July 2017
- June 2017
- May 2017
- April 2017
- March 2017
- February 2017
- January 2017
- December 2016
- October 2016
- September 2016
- August 2016
- June 2016
- April 2016
- March 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- June 2015
- May 2015
- April 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- June 2014
- May 2014
- March 2014